Organizing the perfect wardrobe with Toscanini’s touring event

Toscanini is more than a Made in Italy company. Its passion for details and precision has always distinguished the Toscanini philosophy. Its founder, Ettore Toscanini, had a motto, “manca ‘ncò ‘n plûch” (that little something shy of excellence), which has now become its mantra.

Our hundred-year legacy and countless partnerships with stylists, major brands in the fashion world and interior designers have provided us with a wealth of experience not only in the design and manufacturing of hangers and wardrobe accessories, but also in how to create and keep an impeccable wardrobe. Tips, helpful hints and practical examples are included in our “Decalogo del guardaroba perfetto” (Ten Guidelines for the Perfect Wardrobe), a small wealth of useful information for those who love order and beauty.

The art of hanging: the importance of a tidy wardrobe

Not just hangers, but a true art of hanging, displaying and presenting to express stories, feelings and emotions. An organized closet is not only more beautiful, but certainly more functional, in a way to fully accomplish its primary task of protecting and storing clothing and accessories. Opening an organized wardrobe creates an elegant ambience and saves time in choosing clothes, making it possible to wear them in absolute perfection, without any extra creasing or wrinkles. Everything starts with the hanger, which must be chosen following practical rules. Toscanini has made a functional object like a hanger, a symbol of beauty and design, along with a collection of solutions for wardrobe organization, such as boxes, bags, stands, bag holders and glove holders.

The Decalogue for the perfect wardrobe, a touring event organized by Toscanini

As a way to share our expertise, we created a professional format designed to showcase our unique know-how in the art of hanging.

We debuted in Milan, the city of fashion, before journalists and industry professionals including architects, visual merchandisers and designers. The response was so enthusiastic that Federica Toscanini, Sales and Marketing Director, decided to organize other similar events abroad.

The second stop was Kiev at the Domio showroom, where we had the chance to share about our 100-year tradition. Our story, together with a small exhibition of celebratory works designed by illustrious artists for the company’s 100-year anniversary, charmed and intrigued the public, who were able to learn more about our business and services.

We believe our event is an opportunity for customers, contacts, partners and the press to learn and discover the best way to organize and manage every type of wardrobe, from the most exclusive to the essential.

An impeccable closet design to share with others

Keeping a tidy closet is something our company cares a lot about. We believe it isn’t just a matter of organization. It’s also the want for harmony and aesthetic satisfaction, a little “luxury” to express one’s personality and style, just like the rest of the house, in the perfect way with the right set-up.

On 31 August at 6 p.m., Magazzini Bracchi will host the next event dedicated to ‘The golden rules for the perfect wardrobe’. We look forward to seeing you there.